HSBC Private Bank said that up to half of its
assets under management (AuM) could come from Asia over the next
five years, up from the current level of 30%.

HSBC Global Private Banking chief executive,
Chris Meares, said Asia’s huge IPO growth in the past year was
driving economic wealth creation – meaning wealth management
operations in the region could amount to half of the bank’s

Global AuM for HSBC Private Bank stood at
$450bn at 30 June 2010, its most up-to-date reported figure.

Meares relocated to Hong Kong from London late
last year – reinforcing the importance of the private bank’s ‘home’
market in Asia and its emerging markets focus.


Singapore drives
Asian push

Within Asia, Singapore has remained a key
market for HSBC, with private banking accounts forming 18% of HSBC
Singapore’s profit – the highest in Asia.

The private bank unit in Singapore expanded
from 370 employees three years ago to the current figure of


Targeting HNW market share in

Earlier this month, HSBC Thailand announced
that it was targeting a 25% market share in the high net worth
sector, following the Thai government’s amendments to restricted
banking rules.

The Thai government is to relax rules under
phase II of its Financial Sector Master Plan, allowing foreign
lenders to open up to two additional branches.

The bank claims to have a 20% market share in
the affluent segment in Thailand.