Neuberger Berman, a US-based investment management firm, has appointed Alan Isenberg as the new head of its product strategy and marketing efforts across the globe.

Isenberg will be initially based in Hong Kong, with responsibility for heading various internal teams covering product development, product management, marketing, thought leadership, digital strategy, as well as media relations.

He will report to the firm’s COO and head of client coverage Andy Komaroff in the new capacity.

Isenberg most recently was the head of strategy and business management for Asia Pacific at PIMCO.

He previously also worked as a political producer for CNN and as a reporter at Newsweek International.

“Alan continues our success in attracting passionate, focused, experienced professionals with diverse perspectives to join our private firm. I’m confident he will enhance our engagement and deepen our connectivity with the clients we are fortunate to serve across all of our channels,” Komaroff noted.

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