Emirates NBD Egypt has introduced its new priority banking proposition offering innovative services in branches and through the different mobile and e-channels.

The new proposition is targeted at customers having an average quarterly balance of 350k EGP upwards or minimum salary transfer of 20k EGP.

Priority banking allows customers to secure various banking products and services less than the market prices such as privileges, credit cards with favorable terms, as well as access to dedicated lounges. It also offers customers priority at all other branches.

Emirates NBD retail banking and wealth management general manager Frederic de Melker said: "The new proposition reflects the bank’s strategy, which places customers at the forefront of our priorities when it comes to launching new competitive banking products or services. Emirates NBD Egypt believes that its customers are not only clients but moreover key strategic partners within a long term horizon of cooperation."