BNP Paribas Investment Partners (BNPP IP) has launched a wholly foreign-owned subsidiary in the Shanghai Free Trade Zone (Shanghai FTZ) as part of its plans to provide investment capabilities to institutional investors in China.

Known as BNP Paribas Investment Advisory (Shanghai) Co. Ltd, the new subsidiary will operate under the wholly foreign-owned enterprise (WFOE) scheme as well as complement operations through its joint-venture HFT Investment Management.

The new company is expected to grab opportunities offered by the progressive liberalization of the yuan and China’s economic and financial integration with the global financial system at both country and corporate levels.

The launch of the new company further expands BNPP IP’s presence in China. Also, the firm has hired Danny He as general manager to manage the Shanghai FTZ operation.

Vincent Camerlynck, CEO Asia Pacific at BNPP IP, said: "The opening of BNP Paribas Investment Advisory (Shanghai) Co. Ltd. further broadens our franchise in China and reaffirms BNP Paribas’ commitment to this growth market.

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"It complements our established partnership, HFT Investment Management, which has blossomed into a US$20bn asset under management business over the last decade."

Tan-Feng Cheng, head of Greater China Business, BNPP IP, said: "The WFOE will allow us to introduce BNP Paribas Investment Partners’ global network and its innovative investment solutions, to meet the growing demands of onshore clients in an increasingly borderless marketplace."