The deal, announced by the firm in August this year, will help Apex offer enhanced regulatory compliance and distribution services to its Swiss clients.
ASR will now operate under the Apex sub-brand, FundRock, strengthening the group’s local presence in the Swiss market.
It will continue to offer compliance and regulatory services to more than 630 funds and 350 fund managers internationally.
ASR co-founder and CEO Anne Empain and co-founder and head of distribution Greg Taylor commented: “We are delighted to join the Apex Group. Being part of a global business will provide us with the scale and network to support a wider range of foreign managers and promoters seeking to market their funds and financial services in Switzerland.”
The addition of ASR is the latest in a series of strategic acquisitions by Apex as it looks to scale up its fund marketing and distribution services in Europe.
These include the recent launch of CSSF-regulated FundRock Distribution, which offers fund distribution solutions to non-EU asset managers.
The firm also launched a digital marketing platform called Apex Profilir to connect LPs and GPs and support capital raising.
Commenting on the latest development, Apex Group founder and CEO Peter Hughes said: “ASR is a highly attractive and complementary addition to our offering and the team’s extensive knowledge of the Swiss market and regulatory landscape further strengthens our compelling client proposition.”.
Last year, Apex set up a new digital bank and onboarding platform for asset management space through its subsidiary European Depositary Bank (EDB).