The banking and payments industry continues to be a hotbed of innovation owing to ever changing consumer expectations. The rapid technological developments in the areas of banking and payments that aim to offer seamless experience to consumers is now becoming even more vital for industry participants as competitors leverage new technologies such as artificial intelligence, Internet of Things, cybersecurity, and embedded finance as they compete to stay relevant and grow in the market. In the last three years alone, there have been over 92,000 patents filed and granted in the banking industry, according to GlobalData’s report on Cybersecurity in Banking: emulation testing.
However, not all innovations are equal and nor do they follow a constant upward trend. Instead, their evolution takes the form of an S-shaped curve that reflects their typical lifecycle from early emergence to accelerating adoption, before finally stabilising and reaching maturity.
Identifying where a particular innovation is on this journey, especially those that are in the emerging and accelerating stages, is essential for understanding their current level of adoption and the likely future trajectory and impact they will have.
60+ innovations will shape the banking industry
According to GlobalData’s Technology Foresights, which plots the S-curve for the banking industry using innovation intensity models built on over 195,000 patents, there are 60+ innovation areas that will shape the future of the industry.
Biometric payments, encryption for secure transmission, and public key encryption protocols are some of the accelerating innovation areas, where adoption has been steadily increasing. Among maturing innovation areas are biometric payer/payee verification and voice-based payer/payee authentication, which are now well established in the industry.
Innovation S-curve for cybersecurity in the banking industry
Emulation testing is a key innovation area in cybersecurity
Emulation testing is a process used for malware detection. An emulation environment allows the host system to run programmes or devices that support the guest system, which helps security teams to monitor the behaviour of suspicious programmes.
GlobalData’s analysis also uncovers the companies at the forefront of each innovation area and assesses the potential reach and impact of their patenting activity across different applications and geographies. According to GlobalData, there are 20+ companies, spanning technology vendors, established banking companies, and up-and-coming start-ups engaged in the development and application of emulation testing.
Key players in emulation testing – a disruptive innovation in the banking industry
‘Application diversity’ measures the number of different applications identified for each relevant patent and broadly splits companies into either ‘niche’ or ‘diversified’ innovators.
‘Geographic reach’ refers to the number of different countries each relevant patent is registered in and reflects the breadth of geographic application intended, ranging from ‘global’ to ‘local’.
Patent volumes related to emulation testing
|Company||Total patents (2010 - 2021)||Premium intelligence on the world's largest companies|
|Bank of America||120||Unlock company profile|
|Capital One Financial||111||Unlock company profile|
|China Investment||68||Unlock company profile|
|JPMorgan Chase||62||Unlock company profile|
|Industrial and Commercial Bank of China||56||Unlock company profile|
|SoftBank Group||56||Unlock company profile|
|PayPal Holdings||50||Unlock company profile|
|TMX Group||37||Unlock company profile|
|CME Group||34||Unlock company profile|
|Ping An Insurance (Group) Company of China||29||Unlock company profile|
|Visa||22||Unlock company profile|
|Toronto-Dominion Bank||22||Unlock company profile|
|International Business Machines||18||Unlock company profile|
|China UnionPay||17||Unlock company profile|
|Mastercard||15||Unlock company profile|
|Nokia||10||Unlock company profile|
|Fortive||9||Unlock company profile|
|Agricultural Bank of China||8||Unlock company profile|
|ICBC Technology||7||Unlock company profile|
|Ant Group||7||Unlock company profile|
|IDEMIA France||7||Unlock company profile|
|Nasdaq||7||Unlock company profile|
|CITIC Group||6||Unlock company profile|
|3G Licensing||6||Unlock company profile|
|Advent International||5||Unlock company profile|
|NCR||5||Unlock company profile|
|Diebold Nixdorf||5||Unlock company profile|
Source: GlobalData Patent Analytics
3G Licensing, Nokia, IBM and IDEMIA France are some of the key patent filers in the emulation testing industry. Several patents have been filed in the emulation testing space, including a system for cyber-attack emulation, systems and methods for terminal emulation and network security emulation systems, among others.
In terms of application diversity, 3G Licensing leads the pack. Nokia and IBM stood in the second and third positions respectively. By means of geographic reach, SoftBank holds the top position, followed by IDEMIA France and TMX. To further understand the key themes and technologies disrupting the banking industry, access GlobalData’s latest thematic research report on Cybersecurity in Banking.