Barclays Private Bank has planted a flag in Spain by appointing Juan Vilarrasa as head of private bank coverage.

Vilarrasa will bring a full range of advisory and discretionary products and services to family offices and UHNWIs in Spain.

He will report to Pat McCormack, head of private bank, Barclays Europe, and co-locate with the Barclays Corporate and Investment Bank teams in Madrid.

Vilarrasa makes this move after having spent the last five years setting up a technology platform and wellness app. This raised financing from international investors, UHNWIs, Spanish banks and public financing.

Jean-Christophe Gerard, CEO, Barclays Private Bank, said: “Barclays Private Bank has significant potential in Europe, and I am pleased we have been able to end the year investing for future growth in Spain by enhancing our position in European private banking.

“Having Juan on the ground in Madrid will allow us to bring Barclays’ global network and our investment and banking experience, insights and tailored opportunities to Family Offices and Ultra High Net Worth clients in Spain to enable them to invest in, and influence the future.”

Álvaro Portanet, country CEO, Barclays Spain, added: “I look forward to collaborating with Juan to deliver solutions to clients in Spain who are seeking access to sophisticated investment opportunities. We have a strong Corporate and Investment Bank presence in Spain which will enable us to bring bespoke solutions and banking products to domestic clients.”

Barclays has also recently strengthened its private banking division in Singapore with the appointment of three senior executives.

The bank has named Adrian Khoo as head of Strategic Client Coverage, Jaime Huang as a private banker, and Ken Sze as head of Investments for Asia.