LPL Financial has launched a new Vendor Affinity Program to help advisors reduce the complexity and costs of running their businesses.
The program features a centralized repository of vendors, who have agreed to offer their products and services to LPL advisors at discounted prices.
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The program, which can be accessed by advisors and their staff via LPL’s Resource Center, provides pricing advantage for LPL advisors as well as opportunities for greater efficiencies in operating their businesses.
By joining the program, advisors, program managers and staff can review and compare third-party vendors offering products and services to help them operate and expand their businesses.
Also, advisors can access over 50 vendors that offer a range of products and services to address many facets of an advisor’s business, including office management, financial planning, performance reporting, CRM, research, analytics, marketing, social media, practice management and client appreciation.
LPL Financial said that a price discount ranging from 10 to 80% will be offered by participating vendors based on the product, service and vendor.
LPL managing director and chief information officer Victor Fetter said: "Being able to connect LPL clients with leading technology solution providers through this program adds a new dimension to the level of service and support we can provide to clients to help them manage and grow their businesses."
