Adam Banks, a former employee of EQT and Blackstone, has joined Moonfare, a digital manager and private equity platform, as the new head of its Asia-Pacific region, located in Singapore.

Situated in the rapidly expanding financial hub of Singapore, Moonfare’s APAC division has experienced significant growth in the last few years.

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Banks will join Moonfare from Blackstone, where he previously served as a principal in Singapore.

He formerly worked in London as a vice president for Brookfield Asset Management, a manager for EQT Group, and an investment banking associate at Jubilee Financial Products.

Additionally, Banks studied at the University of Leeds and King’s College School in Wimbledon.

Founder and co-CEO Steffen Pauls stated: “The combination of rapidly growing wealth and digital transformation of finance make APAC an exciting region for us. Adam is absolutely the right person to lead our business there. He has substantial cross-asset experience, a rounded financial background, and has successfully serviced both institutional and individual investors for top-flight managers.”

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Banks added: “Moonfare’s combination of sophisticated investment offerings and digital delivery is perfectly suited to digital-savvy investors throughout Asia-Pacific. I’m excited to help steer its development in the region.”

Moreover, earlier this summer, Moonfare released a smartphone app that gives retail investors direct access to private equity investments.

With minimums as low as €10,000 ($10,822), qualified retail investors can now directly access Moonfare’s European Long-Term Investment Fund (ELTIF) strategy through the company’s newly released mobile app.

The app is currently accessible in German for German investors and will be expanded to include additional EU countries in the future.

Through a range of digital capabilities tailored for mobile devices, the Moonfare mobile app provides investors with easy and safe access to professional-grade private equity investments in the company’s European Long-Term Investment Fund (ELTIF).