Wells Fargo’s Wealth & Investment Management division has teamed up with eMoney Advisor to offer planning solutions to its nearly 13,000 financial advisers.
The partnership will enable Wells Fargo to extend the eMoney Premier planning package, which consists of Foundational Planning and Advanced Planning, to its advisers.
These solutions will enable advisors to engage clients across every wealth segment in planning relationships in all part of their financial lifecycle.
In addition, eMoney will offer planning and wellness mobile application Incentive for Wells Fargo’s advisors in the future.
eMoney CEO Ed O’Brien said: “With access to our full suite of planning capabilities, Wells Fargo’s financial and wealth advisors are able to lean in to planning conversations at every stage of the client lifecycle – from early accumulators to high-net-worth and ultra-high-net-worth clients – allowing for more personalised advice.
“A partnership of this size enables our shared goal of more people benefitting from advice and planning.”
Earlier this year, Wells Fargo tied up with eMoney to offer planning solutions for Wells Fargo Private Bank advisors. The implementation will continue into next year.
Wells Fargo Wealth & Investment Management head of advice & planning Michael Liersch said: “The foundation of any successful client relationship is our ability to understand them in a way that helps them achieve the goals they have for their money.
“Partnering with eMoney to bring sophisticated, meaningful planning tools to the table for our advisors is an important component to meeting our clients’ – and our own – high expectations.”
In March this year, Wells Fargo reached an agreement to sell its Corporate Trust Services business to Computershare in a $750m deal.
The same month, the firm announced plans to ditch the Abbot Downing brand and move the business, which serves the ultra-rich, under its larger private bank brand.