Investment platform Moonfare has exceeded €250m ($275m) in assets under management (AuM).

According to the fintech, Moonfare is now in the top five German fintechs by AuM.

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Founded in 2017, it now has market presences in Germany, Switzerland, the UK, Luxembourg, and also Hong Kong.

Users can invest in blue chip private equity opportunities with a minimum investment starting at €100,000.

Moonfare has a community of qualified HNWIs and wealth managers, with over 5,000 users. Sign-ups increased by 650% in 2019.

In addition, over 50% of investors make more than one investment with an average portfolio of €480,000.

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“We are hugely proud of the platform we have built and the rate of growth we are seeing to date, which demonstrates the appetite from individual investors for access to this asset class,” founder and CEO Dr. Steffen Pauls said.

“Private markets are now worth ten times that of public markets, and as financial markets change rapidly through technological and regulatory disruption, private equity funds present investors with the opportunity to access outsized returns. As an increasing amount of value sits in private markets, and alternative investments in particular, Moonfare’s innovative offering is resonating with high net worth investors who recognise the need to diversify their portfolios.”

Backed by private executives from firms such as KKR and BC Partners, Moonfare is a digital investment experience. Its technology can complete compliance and regulatory processes in minutes. Furthermore, investors can manage their investments online.

It was founded by Dr Steffen Pauls and Alexander Argyros, both formerly of KKR. Moonfare was built by a team from firms such as Apax Partners, JPMorgan, AMazon, Microsoft, AngelList, PitchBook and Rocket Internet.

Technology is becoming much bigger in wealth. Nearly 55% of banking and wealth management professionals believe artificial intelligence (AI), robotics and automation will shape the future of the global financial services industry.

According to research by Avaloq, nearly 34% cited the increasing use of more open and collaborative platforms and 26% cited the rise of distributed ledger technologies and cryptocurrencies.

The research also found that three of the top current areas digital infrastructures are delivering significant improvements in performance include: ensuring compliance under changing regulations, improved customer experiences and better cyber security.