Gulf Wealth Management (GWM) has appointed US-based platform technology provider Crowd Valley to develop the customer-facing elements and digital back office features for its digital wealth management platform.

GWM plans to develop a successful e-commerce business model in the GCC region.

Earlier this month, GWM has started its public crowdfunding through equity crowdfunding company Seedrs in the UK.

GWM CEO Nadeem Mujtaba said: "Crowd Valley is a global one-stop-shop for configuring and operating online securities marketplace. Instead of building in-house technical resources to develop customer-facing aspects of our digital platform, we will build upon the experience of Crowd Valley for the development of a state of the art digital platform quickly and cost effectively.

"This will enable GWM to launch its business in a shorter period of time," he added.

Crowd Valley CEO Markus Lampinen said: "We intend to make sure that the GCC-based affluent investors experience an investment journey on the GWM platform that is comparable with the best digital wealth management platforms available to affluent investors in the USA and the UK."

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GWM is the first digital wealth management e-commerce platform focused on the investment needs of GCC investors. It aims to connect the HNW affluent and mass affluent individuals in the GCC region with international institutional asset manager via an online platform.