Wells Fargo Advisors has appointed Bob Vorlop as head of products and advice, while Joe Nadreau as head of innovation and business strategy.
The company said that both roles are created to streamline tools and strengthen opportunities for financial advisors to assist its clients succeed financially.
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In his new role, Vorlop will be responsible for the strategic direction and management of lending and banking services, investments and advisory products, advice, financial advisor recruiting, and financial advisor & branch manager development and retention.
Previously, Vorlop served as head of investment and advisory products, and has been with the firm for 30 years, holding a variety of leadership positions.
According to Wells Fargo Advisors, Nadreau will be responsible for creating innovation and business strategy while also managing the processes and platforms used by financial advisors to serve clients.
Nadreau has worked in the financial services industry for more than 17 years. He joined Wells Fargo Advisors in 1999.
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By GlobalDataMary Mack, president and head of Wells Fargo Advisors, said: "Vorlop and Nadreau are two leaders who bring tremendous industry experience and seasoned viewpoints to the leadership groups that play central roles in helping our financial advisors provide the advice and financial solutions our clients need.
"I look forward to having the benefit of their knowledge and perspectives as members of our executive committee."
