According to the company, this portal is part of its Model Distribution Service (MDS) and will streamline model updating by giving model vendors the ability to log in to a secure site to enter and maintain their models.

Model updates will be checked for integrity and, when approved, will be automatically transmitted to subscribing firms who use the models to guide the customized management of individual wealth accounts, the company claims.

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Smartleaf’s MDS simplifies operations for both model vendors and purchasers while reducing the risk of human error.

Commenting upon the latest launch, Smartleaf president Jerry Michael, said, "By bringing automation to the process of updating and transmitting models, we’re helping to create a market for buyers and sellers of models. This is a necessary step in facilitating the rapid growth of models-based overlay portfolio management."

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