Skandia has launched a new website for financial advisers that provide access to a range of technical support and financial planning information.

Known as informer, the site offers access to technical commentary from the business’s financial planning experts, together with fund statistics and an industry event calendar.

Access deeper industry intelligence

Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.

Find out more

Skandia said that informer will replace Skandia’s long running adviser publication of the same name and will be shortly available as a mobile app.

Accessible to UK and offshore advisers, the informer site will enable users to personalize their profile to create their own fund lists and highlight the content related to their business and clients.

Additionally, advisers can also subscribe for e-mail alerts and access the brand new app on their mobile devices. It also provides face to face technical support at a local level, a dedicated technical helpdesk and local seminars.

The new site will also include historical and new materials such as the specialist tax and financial planning support that was previously housed within Skandia’s ‘Knowledge Direct’ website.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Michelle Andrews, marketing director at Skandia, said: "By visiting this free website, advisers and paraplanners can quickly access the technical information most relevant to them when advising or addressing client planning needs.

"It is also collaborative, we will host content from advisers and we will closely track what’s most popular, in order to guide future content ideas," he added.