Sanlam UK has rebranded many of its UK divisions under the Sanlam banner.
Sanlam Distribution, Sanlam Life & Pensions and advice arm Sanlam Private Wealth will now trade under Sanlam brand.
Go deeper with GlobalData
Access deeper industry intelligence
Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.
Additionally, Sanlam Private Wealth and English Mutual have been merged under the registered company name Sanlam Wealth Planning, which will trade under the name Sanlam.
However, the rebranding will not result in any job cuts.
The exercise will see around 100 wealth planners brought together to operate under the Sanlam brand with offices in Bristol, London, Worcester, the West Midlands, Cheltenham and North Wales.
Lukas van der Walt, CEO of Sanlam UK, said: "Whilst there will be some differences in the way Sanlam looks and feels under our refreshed brand, we remain committed to building a market leading wealth management business in the UK.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData"The creation of a unified brand culture will greatly facilitate our growth plans and give financial professionals and consumers alike a clear understanding of our offering and our intentions. Sanlam has an active recruitment programme in place and alongside the global changes to our brand we look forward with confidence to the year ahead," he added.
