PGIM, the global investment management business of Prudential Financial, has received Alternative Investment Fund Manager (AIFM) approval in The Netherlands.

The approval by the Dutch Authority for the Financial Markets will allow the company to operate an AIFM from its newly established office in the Netherlands.

The new office would serve as the AIFM for the current Irish alternative investment fund and offers investment management, marketing and distribution services in the EU.

The company has hired Anna de Jong for the role of client advisor for Benelux and the Nordics. She will report to the PGIM Fixed Income head of EMEA Client Advisory Group Sarah McMullen.

De Jong in her new role will work closely with PGIM Fixed Income Netherland chief compliance officer Marco Boogaard and chief risk officer Michael Kaal.

Most recently, De Jong served as the head of Benelux sales at Lombard Odier.

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She previously also had stints at Structured Solutions Group of Nomura, Morgan Stanley and Merrill Lynch.

This announcement follows the opening of a new office in Switzerland in July this year. The firm now has a presence in the UK, Germany, France, Ireland and Luxembourg.

PGIM CEO David Hunt commented: “We have been working closely with clients across Europe for many years and the establishment of our office in Amsterdam demonstrates our long-term commitment to the region as we continue to deepen our local presence to better serve our growing client base.”