Parametric Portfolio Associates, the Seattle-based subsidiary of investment management firm Eaton Vance, has appointed Marc Fiore to the newly created role of managing director, global head of marketing for Parametric in the US and Australia.
Fiore, who will be based in Parametric’s Seattle base, will help accelerate business growth by promoting the Parametric brand and developing data and technology-driven programs to leverage the skills of the marketing team.
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He will report to managing director and head of client development James Barrett.
Fiore previously served as executive director, global head of strategic marketing at MSCI where he was responsible for leading marketing efforts in the smart beta and ETF spaces.
He previously also held various senior marketing and business development roles in the US and Europe at American Express, Bankers Trust and AXA.
Parametric CEO Brian Langstraat said: "With over two decades of marketing experience in the investment management and financial services industries, Marc brings strong leadership and proven talents at a critical time for our firm.
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By GlobalData"Given the noteworthy growth in assets under management and success of our innovative strategies, we are all excited to have Marc on board to lead the development of world-class marketing services supporting our clients in the Institutional and Wealth Management channels."
