National Australia Bank (NAB) has launched new private wealth brand in Asia, according to The Asset magazine.
The publication quoted Dean Cleland, general manager, NAB Private Wealth, Asia, saying that the introduction of the NAB Private Wealth brand in Asia is aimed at aligning the bank’s brand image, client servicing model, wealth management expertise and thought leadership to deliver a consistent client experience across Australia and Asia.
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"NAB Private Wealth is a key component of the NAB Group’s strategy in Asia. Flows of capital and people between Asia and Australia/New Zealand have continued unabated over the past few decades. As personal wealth grows significantly in this region, high net worth clients here are looking for a strong partner with a client-centric approach, stability, and a proven track record. Our experience in servicing Asian families and investors in both Asia and Australia has given us deep insights into their wealth needs and concerns," Cleland said.
Angela Mentis, executive general manager, NAB Private Wealth, added: "Our priority in expanding our business to Asia is to deliver a consistent experience to our clients, irrespective of where they are located. Ultimately, our clients are at the heart of everything we do. With each business decision we undertake, we ensure our key driver is our ability to enhance our clients’ experience."
NAB Private Wealth is currently operating in Hong Kong, Singapore and Japan. It offers a range of deposit and lending solutions to clients that cover a wide range of currency alternatives. It also specializes in offering property financing solutions for local, Australian, New Zealand and UK properties.
In Hong Kong, through its wholly-owned subsidiary, Calibre Asset Management, it also provides clients with global investments and retirement planning solutions.
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