Merit Financial Advisors has acquired Yeomans Consulting Group, a wealth management firm based in Marietta, Georgia, for an undisclosed sum.
The transaction adds around $434m in assets to Merit’s books.
Go deeper with GlobalData
Access deeper industry intelligence
Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.
In a statement, Merit said that the deal will enable “accelerated growth, operational stability, and support” for Yeomans.
Yeomans is founded by Randy Yeomans and co-owned with Nicholas Yeomans.
Both will become wealth manager and partner at Merit.
Their operations, compliance, and client service teams are also joining Merit.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataRandy said: “After decades of building the firm, it was important to put a long-term structure in place that supports our clients and team well into the future.
“This partnership allows us to strengthen that foundation while remaining true to the disciplined client focused approach that has guided us from the beginning.”
Nicholas added: “We’re looking forward to becoming part of Merit’s talented and fast-growing organisation. As we continue our rapid growth in the Metro Atlanta area, Merit provides strong infrastructure and a phenomenal team to partner with. Our cultures aligned perfectly. Both our clients and our team are going to be stronger in this partnership.”
This deal represents Merit’s fifty-sixth acquisition. It follows the recent purchase of Glenn Co, which added about $208m in assets and established another office in Pennsylvania.
Merit is headquartered in Atlanta, Georgia and managed $24.69bn in assets as of 1 January 2026. The firm operates more than 55 offices across the US.
Merit managing principal Tyler Vernon commented: “This acquisition underscores our commitment to strategic growth and the continued expansion of our partnership with SEI.
“Yeomans has built an impressive advisory business with strong leadership continuity across generations. We’re excited to support their next chapter of expansion, providing enhanced capabilities for their clients and ongoing growth opportunities for their staff.”
Earlier this year, Merit acquired SSC Wealth, the wealth management arm of SSC CPAs + Advisors for an undisclosed sum.
