HSBC Thailand is targeting a 25% market
share in the high net worth sector following the Thai government’s
amendments to restricted banking rules.
The Thai government is going to relax rules
under phase II of its Financial Sector Master Plan, allowing
foreign lenders to open up to two additional branches.
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The bank claims it holds a 20% market share
in the affluent segment in Thailand.
But it wants to snap up a larger share by
opening a HSBC Premier branch in Bangkok in the first quarter
this year with dedicated relationship managers.
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By GlobalData
