Currently, the financial practitioner team of 70 provides advice to Hargreaves’ direct to consumer (D2C) clients who realize that they lack the necessary knowledge to make their own investment choices.

Hargreaves plans to increase the advisor number by 12 in the next two years, said the head of advice Danny Cox.

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"The demand for high quality, service-focused advice is increasing," he said. "The apprenticeship scheme grows our own financial practitioners and is a core part of our advisor growth strategy," IFAonline quoted Danny Cox as saying.

"Finding high quality, service-focused advisors is difficult when so many come from a sales-led background. The apprentice scheme allows us to develop the advisors of the future to provide client-focused financial planning and advice in the right way," Cox added.

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