Swiss wealth management boutique Falcon Private Bank has appointed Annette Hoiness as head of private banking Abu Dhabi at the bank’s representative office.
Hoiness will report to Zafar Khan, CEO for Middle East North Africa and member of the bank’s executive board.
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Hoiness has joined the bank from Societe Generale, where she served as head of private investment banking in the Gulf from 2011, serving family offices and Ultra High Net Worth Individuals (UHNWIs).
Prior to this, she served as managing director in the corporate & investment banking at Societe Generale since 2010.
Between 1994 and 2010, she has created two international companies besides gaining extensive international work experience in global companies including Japan, Korea, Saudi Arabia and various European Cities.
Eduardo Leemann, CEO of Falcon Private Bank and Zafar Khan said: "The appointment of Hoiness as the new head private banking Abu Dhabi reflects our strong commitment to further grow our business in the Middle East."
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