BlackRock, which has recorded gross sales of GBP2.3 billion (US$3.5 billion) in the first quarter of 2013, has pushed M&G to second place with sales of GBP2.1 billion, according to the latest Pridham report.
Standard Life Investments came out on top in terms of net retail sales, with total sales of GBP917.3 million. BNY Mellon was second with net sales of GBP658 million.
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Helen Pridham, editor of The Pridham Report, said BlackRock is managing to achieve the twin goals of gaining support from both portfolio builders and advisers looking for ready-made solutions.
"BlackRock saw particularly strong interest in the GBP1.7 billion UK Special Situations fund, which is run by Richard Plackett, and the GBP1.7 billion European Dynamic fund, run by Alister Hibbert," Pridham added.
Overall, fund inflows from retail investors were disappointing over the first quarter of the year although some asset managers were able to rack up healthy sales, the report says.
"Austerity and the squeeze on family budgets is clearly not helping matters but the RDR is undoubtedly a contributory factor to the decline in mass market investment, reflected by the lower levels of Isa investment," Pridham said.
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