UK-based Baring Asset Management has named former Lipper head of UK and cross-border research Ed Moisson as a business development analyst to bolster the firm’s research capabilities.

In this newly created role, Moisson will have global responsibility for working with the sales teams to identify trends and opportunities in the market, along with providing general market analysis and insight on the mutual fund and institutional business.

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Moisson will be based in London and report to David Stevenson, head of product and business development at the group.

He has spent 14 years at Lipper, where he has held a number of senior research roles. Most recently he was head of UK and cross-border research, responsible for providing analysis of UK and pan-European activities, specialising in research into flows and general industry trends.

Prior to this he was at Fitzrovia International from 1999, which was acquired by Lipper in October 2004.

Stevenson said: "This new role has been created in recognition of the growing needs of the business as we continue to expand into new markets. Ed’s analytical experience and industry knowledge will be of significant benefit as we work together on strategic business development initiatives."

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