We have conducted our inaugural survey to find out who our readers think are the 50 key movers and shakers in the global private banking space this year and into 2013. We’ve not attempted to rank our industry players, instead listing them alphabetically, but we have highlighted the top 10 – a group that stood out above the pack. Agree, disagree or simply survey; we hope this stimulates discussion.

TOP 10

Boris Collardi, CEO, Julius Baer

One of the most interesting if not influential private bankers in 2012. He has helped engineer a significant number of joint-ventures, strategic alliances and also the landmark M&A deal of 2012 with the acquisition of Merrill Lynch’s international private banking operations.

Jacques de Saussure, Senior partner, Pictet

De Saussure is piloting Switzerland’s largest family-owned private bank steadily through a tricky period. Its international operations are boldly looking towards Asia and expanding at a time when many are wary. He is carefully steering a private bank that matches traditional roots with an innovative approach to modern challenges.

Hans-Ulrich Meister, CEO of Private Banking, Credit Suisse

One of the industry’s heavyweights and a driver behind the bank’s radical cost-cutting drives that has seen it re-integrate Clariden Leu and also scale back its investment banking. He has positioned the division to focus on its wealth management roots and is arguably in a much better position than UBS to do well in the new environment.

Francesco Morra, CEO, Regional Head of Europe & Global Market, Head of Western Europe, Global Private Banking, HSBC

Arguably of more profile than the current CEO Krishna Patel who is standing down soon. He has been grappling at HSBC with an ongoing series of scandals relating to client data and also anti-money laundering, some of which pre-date his arrival in October 2010. It’s a tough time to be at the top.

Patrick Odier, Senior Partner, Lombard Odier & Cie

A senior partner since 2008, Odier has been chairman of the Swiss Banker’s Association at a time when the industry has undergone a huge level of scrutiny. He has continued to push the firm to have an international outlook focused on growth markets, despite the pressures on banks in Switzerland.

Nicolas Pictet, Partner, Pictet & Cie

As head of the Swiss Private Bankers Association he has made some interesting – and inflammatory – comments about Switzerland and its place in the emerging tax-transparent era. He has urged Swiss private banks to "wake up and take action", and lashed out against the "governments’ mania of wanting to constantly exchange information". An unusually vocal, and entertaining, mouth-piece for the Swiss industry.

Zeno Staub, CEO, Vontobel

Staub recently announced an interesting strategic alliance with ANZ to provide the Swiss bank with products to be distributed though the Asian network. They have sold out of some markets (Switzerland) and expanded in others (Germany, Dubai and US clients). Results have been less impressive in a tough 2012, but Staub is making bold steps to reorganise the business.

Rory Tapner, CEO, Wealth Division, RBS Group

He won PBI’s Outstanding Global Private Banker of the Year, and has been pushing through significant changes at the Queen’s bank. Now Coutts is offering an approach pushing down the wealth management route overhauling its IT systems, brand and pushing through massive changes in the way it serves customers. Without a doubt though, Tapner is making a significant statement for the future, positioning Coutts for growth in the coming years.

Douglas Wurth, CEO International, JP Morgan Private Bank

Notably made the shift from New York to Hong Kong several years ago. One of the very first players in the UHNW space in Asia. JP Morgan has leveraged its investment banking expertise and certainly one of the strongest banks in the global private banking space particularly on the UHNW segment. The bank is excellently positioned for continuing its growth in the next few years.

Jurg Zeltner, CEO, UBS Wealth Management

One of the industry heavyweights, he is at the head of UBSWM as it goes through some difficult times. The bank has rebuilt itself around its traditional wealth business which has remained remarkably bulletproof despite all the problems revolving around its investment bank. Under Zeltner it remains a strong franchise that’s increasingly drawing many of its assets from the growth markets and emerging economies.



Best of the Rest

Clive Adamson, Director of Supervision, Conduct Business Unit, UK FSA
Part of the UK regulator that is taking a tough stance on non-compliant banks in the UK. Adamson is in charge of the unit overseeing business practices within the industry and a key figure with RDR coming into effect in 2013.

João Albino Winkelmann, Head, Bradesco Private Bank
Head of one of Latin America’s largest private banks which is currently working to build up its profile. One to watch as the region’s banks look beyond South America to further afield.

Janchai Angsamaporn, Head of Affluent Wealth Management Department, Kasikornbank
One of the big Thai financial services groups that is making a push in private wealth management. Thailand is seen as an interesting growth market and again, an area where more private banks will look to increase their influence.

Peter B, Head of Wuppertal-Barmen Tax Office, North Rhine-Westphalia Tax Department, Germany
The infamous inspector that’s accused of buying client data from Switzerland to help German authorities crack down on tax evasion. Seen by many in the Swiss industry as part of a heavy handed law enforcement push. He is likely to continue causing problems for private banks.

Helmut Bernkopf, Head of Private Banking, Unicredit
He is helping to steer a reconfigured UniCredit that has a strong focus on family offices and the corporate investment banking link in core Europe, and using its foothold in some Eastern European markets to tackle Emerging Europe. His focus on cost efficiency has kept the bank’s costs down.

Andreas Brodtmann, Managing partner, Berenberg Bank
Last year his bank opened an office in the UK and is one of several German banks that is looking to build on what is a very solid base. Oversees Berenberg’s family office business, Consilisto, and remains Chairman of Berenberg Bank (Schweiz).

David Bryden, Technical Specialist, Conduct Business Unit, FSA
Part of the unit headed by Clive Adamson (above), Bryden has warned firms that client portfolios were being scrutinised in forensic detail and "enforcement action is a heightened risk in the sector". Known to have particular focus on client records and sales suitability. He is expected to be busy with the start of RDR in 2013.

Thomas Carroll & Ulloa Santiago, GenSpring Family Offices
An unusual entry with two figures, Carroll is a very new appointment within the family office group and will rely on Santiago who is well positioned in Miami to provide services to the international family office base and one of the larger multi-family offices operating in the US.

Andrew Cohen, Asia CEO, JP Morgan Private Bank
The US bank has been steadily building its presence in Asia, relocating key staff into the region. Cohen is overseeing the traditional UHNW segment with more than $30m from Hong Kong, where an estimated 60% of the city’s richest UHNWIs are clients.

Renato de Guzman, CEO, Bank of Singapore
BoS has been leading the way in establishing an independent brand outside of OCBC. There is talk that the BoS brand will be dropped to accommodate the parent company but it’s been fast growing with De Guzman, a vibrant CEO at its head.

Chris Dodds, Chairman and US House of Representatives for Connecticut
Dodds was one of the Democratic sponsors who gave his name to the infamous Dodd-Frank Act. The largest financial regulation overhaul since the 1930s, it has created a raft of complex regulations, meaning Dodd’s law is having a far-reaching impact on banks, both in the US and abroad.

Ian Ewart, Head of Products, Services and Marketing, Coutts
The marketing wizard who has been behind Coutts’ rebrand and new look, he has assumed additional responsibility for products and services and now sits on the Coutts executive committee. An industry veteran who has previously worked at Barclays and HSBC.

Michele Faissola, Head of Asset and Wealth Management, Deutsche Bank Private Wealth Management
Head of the newly created asset and wealth management division after Deutsche’s significant restructure. Faissola has yet to show his hand beyond the shape of the unit. The bank is in an interesting position as a global private bank with strong corporate investment banking unit to call on. Has work to do to restore staff morale.

Peter Flavel, Head of JP Morgan Private Wealth Management in Asia-Pacific
Head of the relatively new unit that’s catering to those HNWIs in Asia with $1m-$10m in AuM. Formerly the global CEO of Standard Chartered Private bank, he is a very experienced banker in the region with innovative ideas on how to build up a successful business. Appears to be well on track following his move from Hong Kong to Singapore to build up this lower-entry offering.

Gregory Fleming, President, Wealth Management, Morgan Stanley Smith Barney
There has been talk about dropping the Smith Barney name from Morgan Stanley. US is a key focus for them as they remain relatively quiet on the international space. The sale of Quilter in the UK signalled its focus on core businesses, including the UHNW market segment in Europe, Middle East, and Africa.

Jane Fraser, CEO, Citi Private Bank
One of the few women to lead a global private bank, Fraser has a clear sense of where the bank is going and its core clients. Citi has a particularly interesting focus on the next generation and Fraser is putting extra effort into technology, looking to attract the next generation of UHNW clients and hanging onto their current ones.

Antonia Hui, CEO, AL Wealth Partners
President of the Association of Independent Asian Asset Managers in Singapore, Hui is a driving force trying to make the independent asset manager space grow in Asia, taking its lead from Switzerland. She has previous backgrounds serving HNW clients, but is pushing forward with her own wealth advisory practice to fill the space between clients and private banks.

Tom Kalaris, CEO, Barclays Wealth and Investment Management
Has been moved over to the US to try and build up the expertise there between the American business and wealth. Barclays Group has endured a tough year but has maintained significant growth in asset under management and income within the wealth division. 2013 will show whether the investment into Project Gamma will pay off.

Kathryn Keneally, Head of the Tax Division, US department of Justice
The US DoJ has had a very busy couple of years driving through litigation against a series of banks and bankers. Swiss banks have been the main target accused of assisting US citizens to hide offshore money. It has come down hard on some, Wegelin being the most notable victim. Up to 13 banks, mainly Swiss, are said to be on its radar.

Sallie Krawcheck, Care.com and Gold Bullion International, Motif Investing
Previous CEO of Bank of America Merrill Lynch until she left in controversial circumstances. What followed has been the selling off of Merrill Lynch and significant changes there. Still she remains a magnet within the industry and continues to be involved with several financial services companies. It is probably only a matter of time before she pops up somewhere else doing something quite interesting.

Marcel Kreis, Chairman of Private Banking Asia-Pacific, Credit Suisse
Chairman of Credit Suisse in Asia-Pacific and a knowledgeable figure within the industry. He has helped maintain the bank’s reputation in Asia-Pacific as other banks – notably Swiss banks – have endured difficult times. He has helped steer Credit Suisse’s strong presence in the UHNW segment and pushing forward in areas like philanthropy and extending the services of private banks to Asian clients as they become more sophisticated.

Vincent Lecomte, co-CEO, BNP Paribas Wealth Management
Responsible for international markets, including the Asian markets as well as Middle East, Eastern Europe and Latin America, at Europe’s largest private bank. The cool and collected Frenchman oversees a confident international offering he expects to provide double-digit growth in assets in its growth markets. Leads the French bank with Sofia Merlo (see below).

George Lewis, Group Head, Wealth Management, RBC
Lewis is at the head of a Canadian power-player that is extending itself increasingly internationally. It is aggressively building up its UK workforce, remains strong in the US and is building up with senior executives in Asia-Pacific. RBC is one to watch as it has a strong balance sheet and a desire to grow, unlike many others.

Rajesh Malkani, Head of Private Bank – East, Standard Chartered
One of Shayne Nelson’s right-hand men at SCPB, honoured with PBI’s Outstanding Asia-Pacific Private Banker Award In 2012. He is overseeing interesting developments in Shariah-compliant banking for Islamic HNWIs. Another executive to watch working at a well-positioned bank, benefitting from the growth markets in Asia, Africa and the Middle-East.

Jean-François Mazaud, CEO, Société Générale Private Banking
A former investment banker who has come across to take over the private bank. He has reputed to have original ideas and is in the process of rolling out a strategy since his appointment earlier this year. He has made his intentions clear, to expand SG’s footprint in its core markets and also get the business working better internally.

Tracey McDermott, Head of Enforcement, FSA
A new appointment, McDermott has got a clear sense of the important areas to target. The FSA has handed down a series of big fines – focussed on poor client reporting and sales suitability – to a series of UK-based banks. It has made it clear that it intends to scrutinize wealth managers increasingly vigilantly, with RDR being implemented.

João Medeiros, CEO, Itaú International Private Bank
The head of Brazil’s largest private bank, he has pushed it to grow beyond its domestic borders and is trying to increase the amount of offshore money invested. The US and Europe are the main focus, although part of Itaú was granted a UK licence earlier this year. Itaú has also had a strong focus on the Americas and the Latin American markets, with an agreement with MCC in Chile.

Sofia Merlo, co-CEO, BNP Paribas Wealth Management
One of only two women to helm a top 10 global player. She oversees the rollout of BNP Paribas’s retail-led approach which is expanding in Poland, Turkey and Ukraine. Also, one of the drivers behind its ambitious attempts to break into the US market with Bank of the West. She remains confident that their retail-led focus will give them a strong basis to break into these new markets

Brian Moynihan, CEO, Bank of America
One of the key players in the US banking market and behind the restructure of BoA, he pushed through the sale of Merrill Lynch’s international operations. The sale signalled BoA’s plan to focus on the US market after it failed to integrate Merrill’s global expertise.

Shayne Nelson, CEO of Private Banking, Standard Chartered
This lively Australian is pushing StanChart forward on its continued growth trajectory five years after the bank was launched. Nelson can speak Malaysian and Indonesian, and as head of its Islamic bank for SC has a very progressive view about the kind of services that need to be provided in the 21st century. An interesting thinker.

Daniel Pinto, co-founder, Stanhope Capital
One of the drivers behind Stanhope, a sophisticated example of one of the interesting types of multi-family office out of London. Pinto leads a business which has a very strong investment focus and has garnered plenty of accolades for matching this with family office-style client service.

Rick Pudner, Group CEO, Emirates NBD
As head of the largest private banking practice in the Middle East, Pudner is known to have an interesting push on technology and making its private banking experience truly 21st century. He will look to cement the bank’s position as the region’s leader.

Martin Randall, Head, High Net Worth Unit, HMRC
The high net worth unit, under Randall, has had an increasingly high profile in the UK in the past few years. This will only remain a big issue as the UK government looks to increase its tax-take by specific focus on high net worth individuals and those using offshore accounts.

Carolyn Leng, Head of Private Banking, CIMB
One of the interesting Malaysian players because of its growing market and ability to leverage the wider group. It has a good offering in the private banking space driven by Leng, who is an amiable and knowledgeable ambassador for the bank.

Jeroen Rijpkema, CEO Private Banking International, ABN Amro
The Dutch bank has emerged out of the crisis still fighting and has moved its headquarters from Switzerland back to the Netherlands, underlining its core market. It is building up its presence in Asia and looking to explore its corporate investment banking and links again as it builds out.

Joachim Straehle, CEO, Bank Sarasin
The bank has gone through a very interesting twelve months. Straehle was quoted talking about possible changes in its ownership, rumours circulated about Julius Baer acquiring the business, but in the end, a Brazilian business bank, Safra, made the unusual decision to take the bank private, buying back all its shares. It remains an interesting one to watch in 2013, given its positioning in Switzerland.

Tan Su Shan, Group Head Wealth Management, DBS Bank
One of the premier bankers in Asia-Pacific and the most well-known female private banker in the region. DBS is acknowledged as the local leader in the Singapore market and has a strong retail network. Tan Su Shan took a clear view on restructuring DBS which is paying off. Rumoured to be in line for political office in Singapore.

Sally Tennant, CEO, Kleinwort Benson
A senior leader with experience across a range of UK wealth management businesses, she has very clear view of the direction for Kleinwort Benson which has had a new lease of life now it is part of a larger investment house: RHJ International. Tennant has started a new family-office offering and is continuing to power up the merchant bank.

John Williamson, CEO, EFG International
Has been pushing through a significant restructure of the organization since the dark days of 2010, cutting back staff, selling off units throughout all non-core countries and setting up EFG for a more sustainable future. Remains to be seen what the focus will be and how successful its IPO of its financial products division will be.

Ed Yingling, President, American Bankers Federation
Head of the main lobby that has been agitating against FATCA, the voice for bankers against the regulatory changes. Facing an uphill battle but making an effort to ensure that regulation does not completely put a brake on US wealth management.