As the national director, Greenidge will be responsible for meeting the wealth management needs of professional athletes through Northern Trust’s core services of financial planning, investment management, trust and estate planning and private banking.

Greenidge will report to Los Angeles region president, Michele Havens.

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Greenidge has more than 30 years of financial services experience and has worked extensively with affluent families, implementing customized wealth management strategies.

He had joined Northern Trust in 1996 and most recently had served as a managing director in Los Angeles, leading a team of professionals responsible for providing clients with wealth management, banking and trust services.

Before joining Northern Trust, Greenidge had spent fifteen years with Chase Manhattan Bank, where he served as a relationship manager in a variety of capacities including Personal Financial Services in Los Angeles, Real Estate Construction Finance in San Francisco and International Commercial Lending in the US Virgin Islands.

Additionally, he had also served as an auditor for worldwide operations, with assignments in more than a dozen countries.

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As of 30 June 2012, Northern Trust has US$175.9 billion in assets under management and more than 70 offices across the United States and abroad.