Judy Hu is experienced in brand-building and business-to-business marketing, and in her new role, she will report to the executive vice president for marketing and corporate affairs, R. Jeep Bryant.

Most recently, Hu was with General Electric Company, serving as the global executive director of advertising and branding since 2002.

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Commenting on her appointment, Bryant said: "Judy has a proven track record of building brands that reflect the strength of the business. With her expertise and leadership, we will continue to build our brand by demonstrating our commitment to delivering excellence and to being invested in the success of all of our stakeholders."

Currently, BNY Mellon has US$27.9 trillion in assets under custody and administration and US$1.4 trillion in AUM, services US$11.6 trillion in outstanding debt and processes global payments averaging US$1.4 trillion per day.

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