According to a research conducted by Anima SGR and GfK Eurisko, real estate investments ranked lower in Italians’ top list and were overtaken for the first time by financial products.
The research finding reported that 25% of interviewees said they would invest in real estate and only 19% in financial products in 2012. However in 2013, 23% of them said they would invest in financial products if they had enough liquidity to do so.
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According to the report, this might be either because Italians feel that the eurozone’s debt crisis has passed or because there is a wider offer of innovative financial products on the market.
The research findings revealed as economic crises keep striking Italian families, Italians keep saving and planning for the future, with 75% of them saying they are cutting on expenses and trying to protect capital.
The research report also showed that 72% of interviewees do not expect the Italian economic situation to evolve any time soon while 12% cut on "important expenses" and 14% cut on savings.
The firms also researched Italian investor sentiment, which revealed that 44% of investors interviewed said invested capital protection remains one of their top priorities while 38% said they need to make sure they have a minimum return on investment and 20% said they look at cost restraint first.
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