Maybank Asset Management Sdn Bhd (Maybank AM) has named Badrul Hisham Abu Bakr as its new chief executive officer.
In his new role, Badrul Hisyam will responsible to drive growth and manage operations for the Malaysian outfit which will support the goal of becoming a regional player in the asset management industry by 2017.
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Hisyam will report to Maybank AM Group CEO, Nor Azamin Salleh, who leads the regional development of Maybank asset management business.
Nor’ Azamin said: "Going forward, in 2014, Maybank AM is focusing on expanding both its conventional and Islamic product offerings.
"The company would build a wider distribution network regionally via new avenues such as an agency force and tap into other innovative platforms to create a better reach," he added.
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